In todays narrative research session, we looked at the narrative structures of 'Freytag's Pyramid',
where the order of the narrative is;
1.-Initial situation/ exposition: Meeting characters/initial set up.
2.- Trigger: identification of a conflict
3.- Complications: A sense of things getting worse
4.- Crisis: leading to a turning point/change
5.-Climax:
6.- Resolution:
We attempted to apply this to Sainsbury's Christmas ad (2016);
The exposition: Busy family man in his kitchen heads off to work, dashes off to get on a train.
Trigger: His trains delayed, he's late to work, work is chaotic, his boss wastes time.
Complications: There's shopping queues just to get into the shops, his trains delayed once again, making him miss out on family time (they're all asleep.)
Crisis/climax: he's missing out on his family, seeing the cookie he realises his family needs him. He's inspired to make clones of himself using toys.
Resolution: The toys enables him to be at different places at once, doing his jobs for him and shopping; allowing him to be with his family.
Aristos Four Cs;
- Self contained
- Connected
- Complete
- Some one changes.
Structuralism
Formulism
Archetype theory
Mechanic v.s Organic form
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